It’s hard to imagine anyone getting all that excited over the social media presence of a terracotta tile business – but Spanish-based business Todobarro has made it happen. Capitalising on the Instagram trend of flatlay-esque photography, Todobarro has curated a feed of follow-worthy snaps that highlight the beautiful individuality of each handmade tile they craft.
This not-necessarily-glamorous group of tradies have found the perfect way to promote their business in a time that insists businesses without a social media presence are falling behind.
Don’t believe me? See it for yourself: